Hotels offering rooms to homeless in pandemic reap reputational reward

Hotels that opened their doors to homeless people in their community during lockdown generated greater positive word-of-mouth marketing than those that offered free accommodation to frontline healthcare workers, finds new university research.

from Phys.org - latest science and technology news stories https://ift.tt/3dmX7pI

Comments

Popular posts from this blog

Seismic study reveals key reason why Patagonia is rising as glaciers melt

New method to detect and visualize sperm cells recovered from forensic evidence